FindLaw columnist Eric Sinrod writes regularly in this section on legal developments surrounding technology and the internet.

Bezos originally wanted to name the company “Cadabra.” Ultimately, he was convinced otherwise, because that sounded too much like “cadaver.”

Here is an ironic surprise – early on, Bezos, his wife, and the third company employee held meetings in a local Barnes and Noble.

Bezos back in the day, believed that employees should work at least 60 hours per week. This one may be a bit less of a surprise. But suffice it to say, the concept of work-life balance was not embraced.

You may use a Kindle, but that was not the originally contemplated name for the device, which instead was “Fiona,” based on a character in a futuristic novel. However, “Kindle” prevailed given its suggestion of starting a fire.

Finally for now, apparently Bezos was very harsh at times with employees and could be quite explosive. Accordingly, it is rumored that he hired a coach to help him with his tone.

Did you learn anything new?

Related Resources:

  • One Click Wonder: Brad Stone’s “Everything Store” (New York Times)
  • Tips for Using Technology to Automate Your Firm (FindLaw’s Technologist)
  • Will AI Research Make Lawyers Stupid? (FindLaw’s Technologist)
  • Who Gets to Patent Inventions Made by AI? (FindLaw’s Technologist)

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