The potential legal pitfalls of a company’s social media presence are matched only by the seemingly endless variety of social media platforms about which to worry.
Facebook and Twitter should certainly be in your wheelhouse by now, but you may or may not be familiar with Instagram, a mobile-based video and photo sharing platform. Even if you’re not entirely up to speed on social networking, you may remember Instagram as the company Facebook purchased in 2012 for a cool $1 billion.
Despite being owned by Facebook, Instagram is still operated as a stand-alone social network. As such, it has its own set of potential issues for general counsel to be aware of. Like what? Here are three things to watch out for on your company’s Instagram profile:
As with any social media account, limiting access to employees who have received the proper training on these and other potential issues is essential to avoiding legal problems associated with your company’s Instagram account.
Related Resources:
- A Guide to Social Media for Corporate Counsel (FindLaw’s In House)
- 5 In-House Lessons From the Instagram TOS Debacle (FindLaw’s In House)
- Crafting a Social Media Policy for Your Workplace (FindLaw’s In House)
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